I and Love and You Cat Food Review: Made with Love for Cats

Holistic pet food brands have given traditional commercially available brands quite the competition. With pet parents becoming smarter consumers, and more options now available online and in stores, buyers can easily dissect every information about a pet food brand before feeding it to their pets.

One of the holistic brands gaining popularity these days is I and Love and You. We have created this 2025 I and Love and You cat food review of their top-rated pet foods you can find Amazon and Chewy websites. 

I and Love and You was launched by the Only Natural Pet food company in 2011. It was first introduced in Boulder, Colorado as a raw pet food brand. All of their products are manufactured in the US. Majority of their suppliers are in the US, while some ingredients are sourced in other countries such as Canada, Australia, New Zealand, as well as Brazil.

Before going any further, take a look at the company's short video clip.

I and Love and You Cat Food Review

1. Naked Essentials Chicken & Duck Recipe

This chicken and duck dry cat food has real chicken as its first ingredient. It is completely grain free and contains no by-product meals.

The high-quality ingredient list also includes nutritious foods such as sweet potatoes, duck, dried beet pulp, and flaxseed.

Naked Essentials has the Happy Tummeez prebiotics and probiotics to help support digestive health.

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2. Indoor Health Chicken and Turkey Recipe

This dry food is specially-formulated for the nutritional needs of indoor cats. It is designed to help your kitty get to a healthy weight, and be able to maintain it.

Compared to other dry cat foods from this brand, this kibble has 15% less calories. Its first ingredient is chicken.

It also has no grains, fillers; and artificial dyes, flavors and preservatives. It is made extra tasty with real chicken, turkey, and chicken fat (preserved with mixed tocopherols).

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3. XOXO Whitefish & Tuna Pate 

This dual-protein entrée is brimming with sustainably sourced whitefish and wild-caught tuna.

The flavorful variety satisfies even the fussiest felines, delivering the energy and nutrients they need to thrive through all nine lives.

True to form, I and Love and You doesn’t compromise on quality—this recipe provides 100% complete and balanced nutrition for cats of every age.

Its silky-smooth pâté texture adds a touch of decadence while also boosting your cat’s daily moisture intake for optimal hydration.

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4. Nude Super Food Surf ‘n Chick 

This dry food offers premium high-protein kibble with 44% protein.

The first ingredient is white fish. Instead of grains, healthy carbohydrates come from garbanzo beans, red lentils, and sweet potatoes.

This nutritious kibble is enriched with superfoods such as flaxseeds, turmeric and coconut oil.

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5. Whascally Wabbit Paté

Treat your feline companion to the luxurious texture and flavor of this canned meal. This wet food is a satisfying choice for cats who crave rich, moist meals.

Made with lean rabbit as the #1 ingredient, it’s naturally low in cholesterol and high in omega-3 fatty acids to support overall health.

Each serving helps keep your cat hydrated while delivering tender, meaty bites they’ll love.

Best of all, this grain-free, filler-free recipe provides only the essential nutrients—no unnecessary extras, just clean, high-quality nutrition.

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6. Chicky-Da-Lish Stew

Chicky Da Lish wet food is a grain free stew that chicken fans are sure to love.

Made with real chicken meat as its first ingredient, it contains no by-product meals.

It has flaxseed and salmon oil that are rich in omega fatty acids for healthy skin and soft fur.

This product does not contain carrageenan as a thickening agent.

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7. Variety Grain-Free Pack

Go ahead and get your can opener ready, because your beloved companion can't wait to have a taste of these variety pack canned goods!

Product is made with whole meat plus real vegetables and fruits. These protein packed, grain free recipes will make your kitty adore you more – or at the very least stop giving you those looks of disapproval.

These products are loaded with the essential minerals, antioxidants and vitamins so your pet can have the perfect and balanced nutrition she needs plus the flavor she loves, may she be a kitten, adult or senior.

Lastly, these pates are created with no artificial fillers, colors, flavoring and no wheat or corn. They are gluten free and a safe product for your finicky feline.

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Takeaway

I and Love and You is a great choice if you wish to go down the natural pet food path with your kitty. All of their products are grain free, so you can be assured that you are not paying for cat foods made up mostly of fillers and grains such as wheat, soy, corn, or rice.

When you read the ingredient list, you will find no artificial colors, flavors, or preservatives. Instead, you will find a long list of mineral and vitamin supplements. The main protein source is always meat. The brand does not make use of by-product meals.

While critics of the brand find that some of their products have too much carbohydrates, these carbs are actually from highly nutritious sources such as chickpeas, sweet potatoes, spinach, and lentils. The presence of superfoods in the Nude Food line’s ingredients has received a handful of criticisms as well. While they are not harmful, some feel that they offer no nutritional value to feline health.

On the other hand, the superfood-rich Nude Food brand has also received excellent feedback from owners of previously sick kitties. They have seen significant improvement on their pets’ overall health, appearance, and even on one cat’s bloodwork results. This makes it the best cat food possible for these kitties.

Overall, I and Love and You is a highly-recommended brand of cat food. If you are looking for protein-rich recipes and impeccable quality of ingredients, this may be worth the slightly higher price point of the brand. If your finicky feline happens to like any of their many product options, you can rest assured that they are eating nutritious food without harmful chemicals.