Nulo Cat Food Review

Do you know what you’re feeding your cat?

Let’s be clear: assuming you make the purchasing decisions in the house, then of course you know what kind of cat food you’re buying.

But do you actually know what ingredients are in the products you’re bringing home?

As a pet owner, it’s important to educate yourself about good cat nutrition so that you’ll be able to help your cat be healthy and happy. But the overwhelming amount of food choices at the pet store and online can make it hard to know if you’re making the right decision.

It can be helpful to talk to your veterinarian for guidance. Reading online cat food reviews can help you become a more informed consumer, too. Additionally, asking fellow cat lovers about the cat food they buy can sometimes offer helpful insights, too.

The bottom line is that you want to find a pet food brand that’s healthy for your cat, something your cat will enjoy eating, and appropriate for your budget.

Nulo is a relatively new pet food company that has grown in popularity recently. Many pet parents are choosing Nulo for their cats. Keep reading to learn more about the Nulo, tips on how to feed your cat properly, and a helpful Nulo Freestyle cat food review.

About the Nulo Brand

Nulo is an independently-owned pet food company based in the United States. They have factories located in Nebraska, South Dakota, and Kansas. These factories are annually inspected, plus they have been approved by organizations including the United States Department of Agriculture (USDA), the Food and Drug Administration (FDA), and the Association Of American Feed Control Officials (AAFCO).

Many consumers consider Nulo brand pet foods to be among the highest quality available. Why? Here are a few of the commonly mentioned reasons:

  1. Nulo pet food contains no preservatives, artificial flavors, chemicals, synthetic ingredients, grains, or by-products.
  2. Instead, it’s full of quality ingredients, like animal-based protein, healthy fats, and low-glycemic index carbohydrates including sweet potatoes and chickpeas. Unlike rice and potatoes, carbohydrates low on the glycemic index scale won’t spike your animal’s blood sugar as much. This can help prevent your cat from gaining weight.
  3. They work with farmers who are committed to raising animals and produce in a sustainable way. Their animal products come from free-range cows, turkey, and chickens, as well as wild-caught fish.
  4. Nulo products also contain patented probiotics. These have been shown to help regulate digestion and strengthen the immunity.

What Proper Nutrition For A Cat Actually Looks Like

As it turns out, the healthiest cat foods aren’t always the most commercially popular ones. Many of the big name cat food brands contain artificial fillers, preservatives, animal by-products, and many other unhealthy ingredients known to be unhealthy for cats.

Of course, avoiding unhealthy ingredients isn’t the only important thing to consider when selecting your cat’s food. Knowing the good ingredients to look for is also necessary. 

Here are the 3 key qualities of good cat nutrition:

  • High-quality and relatively high-quantity protein. 
  • High water content. 
  • Low carbohydrates. 

Let’s take a moment to explore each key factor.

High Quality/Quantity Protein

Both animals and kittens need to eat lots of good animal-based protein. Protein (and the amino acids it contains) is important for proper development of your cat. Things like the muscular system and the immune system require protein to grow properly.


Ideally, dry cat food should contain approximately 25-30% crude protein according to the product’s Guaranteed Analysis. Kittens tend to need a bit more protein than adult and senior cats, but this can vary.

To determine if the protein comes from a good source, simply ask yourself if you can recognize the animal it comes from. If you see lamb, chicken, turkey, beef, venison, salmon, or duck, or another recognizable animal, then it’s more likely to be high in quality. Organ meat (chicken liver, beef liver) are also good.

High Water Content

Moisture-rich cat foods are easier for your animal to digest. This is important, because it helps your cat get more of the essential vitamins, minerals, and nutrients into its body.

Foods with a high water content also help keep your cat hydrated and can prevent kidney problems and other health issues.

Low Carbohydrates

As mentioned, carbohydrates that are low on the glycemic index (GI) scale are generally better for cats (and humans, as it turns out). This is because these types of carbs–like sweet potatoes, chickpeas, apples, zucchini, and marine plants–won’t cause drastic spikes in blood sugar. Low-GI carbs are also less likely to promote weight gain.

Additionally, many common sources of cat food carbohydrates–such as corn, rice, soy, and wheat–can promote inflammation in your cat’s body, which may lead to health problems like heart disease. 

In reality, cats really don’t need diets that are high in carbohydrates. In fact, such diets can be detrimental to feline health.

Why Good Cat Nutrition Really Matters

Like humans, cats with healthy nutrition are less likely to become sick or develop chronic health problems. Good nutrition can prevent disease and even help a cat recover more quickly if it sustains an injury or brief illness.

Cats who are provided with high quality nutrition also tend to live longer, have more energy, and maintain a healthy weight.

You can also check out our full list of cat foods providing proper nutrition by clicking here.

How Much Should I Feed My Cat?

In addition to providing quality food, it’s important to give your cat the right amount of food, too. This way, you’ll help your cat get all the nutrients it needs for energy and growth while also maintaining an ideal body weight.

The amount of cat food your pet needs depends on its age, breed, size, and overall health status. Your vet can give you specific guidelines. In general, most vets suggest that kittens eat a little more than adult cats do. This is because they need a lot of caloric intake to support their rapid growth and development.

Nulo Freestyle Cat Food Review

One of Nulo’s most popular cat food brands is its Freestyle Grain-Free Dry Cat Food, available online and in select stores. This brand comes in 2 flavors: chicken and cod or and turkey and duck. To begin this Nulo Freestyle cat food review, it’s helpful to take a quick look at the ingredients.

First, notice what’s there: deboned chicken, turkey meal, turkey meal, deboned cod, and peas are the first 5 ingredients listed. Other recognizable and healthy ingredients include pea fiber, ground flaxseed, dried kelp, dried sweet potatoes, dried cranberries, folic acid, and Vitamin E, C, and B12. 

Then, notice what’s not: grains, animal by-products, and any artificial fillers or preservatives. 


  • Contains quality ingredients including animal-based protein
  • Contains approximately 70% high water content
  • Is low-carb
  • Helps maintain lean body mass
  • Is safe to eat for kittens and adult cats
  • Contains Nulo’s patented BC30 Probiotic to improve digestive health
  • Contains a good balance of omega-3 and omega-6 fatty acids which supports a healthy skin and coat
  • Offers a complete blend of essential vitamins, minerals, and amino acids to support bone, muscle, and organ health


  • Expensive
  • Some cat owners note that their cats don’t like the taste

Because Nulo pet food products are generally high in quality, they do cost more than other common brands. For instance, a 5 lb bag costs a little over $26. A 12 lb bag costs just under $30.

However, many pet owners find this increase in price to be worth it. Giving your cat good nutrition throughout its life can stave off chronic health issues. This can save you a lot of money in vet bills–not to mention improve the quality of life of your feline family member.

So, if you’re a cat owner looking to improve your cat’s health, consider giving Nulo Freestyle a try. Your cat may love it for its taste–and you may love it for what it does for your cat.

  • May 13, 2017

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